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Business Correspondence/ Business Letters
Letters are generally external correspondence that you send from your company to a colleague working at another company, to a vendor, to a perspective client.
The following are the business letters:
1. Inquiry Letter
2. Cover Letter
3. Good-News Letter
4. Bad-News Letter
5. Complaint Letter
6. Adjustment Letter
- 100 Percent Yes Letter
- 100 Percent No Letter
- Partial adjustment
7. Sales Letter
Reasons for Writing Business Letters ( According to Gartside)
- To provide a convenient and inexpensive means of communication without personal contact
- To seek and give information
- To furnish evidence of transactions entered into, and
- To provide a record for future reference.
Functions of Business Letters
- Widen Contacts
- Share Information
- Have Authoritative Proof
- Provide Record and Reference
- Build Goodwill
- Give Lasting Impression
Letter Format
1. Full Block Format
1119 South Bend
Chico, CA 95926
May 5, 2020
Dr. Robert Cottrell
7806 Northway
Austin, TX 78752
Dear Dr. Cottrell:
—————————Introduction————————————————————————————————————————————–
—————————————————————————————————————————-Discussion—————————————————————————————————————————————-
——————————–Conclusion———————————————————– —————————————————————————————
Sincerely,
Sue Timmons
ST:jw
2. Letter Format – Modified Block Format
1119 South Bend
Chico, CA 95926
November 1, 2000
Dr. Robert Conttrell
7806 Northway
Austin, TX 78752
Dear Dr. Cottrell:
Sincerely,
Sue Timmons
3. Simplified Format
- This format is just like Full Block Format , but salutation and complimentary close are omitted, however, subject line is included.
935 West Hermosa
Oakland, CA 94610
September 5, 2020
Edie Kreisler
1126 Ranleigh Way
San Antoniao, TX 78213
Subject: PURCHASE OF BEACHFRONT PROPERTY
——————————————————————————————————————–Introduction—————————————————————————————————————————————-
—————————————————————————————————————————-Discussion————————————————————————————————————————————————————————————————————————–
—————————————————————————————————————-Conclusion——————————————————————————————————————————————
Signature
Walt McDonald
Enclosure: …